Alibaba’s Jack Ma Demos Pay-With-Your-Face Technology

//Alibaba’s Jack Ma Demos Pay-With-Your-Face Technology

Alibaba’s Jack Ma Demos Pay-With-Your-Face Technology

Again… Face technology is taking off! Soon you will be able to purchase things online with your face.

Alibaba founder Jack Ma hopes that one day buying things with a smartphone will be as easy as taking a selfie.

alibaba-face-technology-1In Hannover, Germany, Sunday night, where he was a headline speaker at the CeBit conference getting under way this week, Ma capped his speech by demonstrating a payment system on a smartphone using facial recognition technology. It’s currently being tested by Ant Financial, an Alibaba affiliate that runs the Alipay payment service and that Ma hopes to help take public in 2017.

“I want to take this opportunity to demonstrate a small innovative product that we designed,” Ma said after he initially appeared to wrap up his remarks.

Ma proceeded to use the technology to buy a gift for the mayor of Hannover — a souvenir stamp dating back to one of the city’s trade fairs in 1948 — found on Alibaba, of course.

[Using] online payments to buy things is always a big headache,” he said. “You forget your password, you worry about security. Today we’ll show you a new technology, how in the future people will buy things online.”

On a smartphone he pressed a “buy” button, which triggered a face-recognition routine. A photo from the CeBit official Twitter stream captured the moment. Ma looked like he was taking a selfie, and a white outline appeared around the shape of his head.

At FaceAffinity we are working with personality traits returned from face images. Our technology will be beneficial for marketing purposes.

Learn more about FaceAffinity by visiting: FaceAffinity.com. Become an investor by visiting: fundable.com/faceaffinity. You can connect with the FaceAffinty team on social media with their new Twitter account (@faceaffinity) and Facebook account (/FaceAffinity).

About FaceAffinity: A close-knit team of U.S. and international based product designers who are creating a number of digital product applications including social networking, target marketing, managed services, career development, staffing, executive search, entertainment, healthcare and other key face pattern analysis  technology applications.

 

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By | 2018-01-03T20:53:22+00:00 March 16th, 2015|News|Comments Off on Alibaba’s Jack Ma Demos Pay-With-Your-Face Technology

About the Author:

Wayne is a Co-Founder and SVP, Business Development of FaceAffinity